Design Engineer
Every pixel is crafted with purpose
Every pixel is crafted with purpose
Every pixel is crafted with purpose
01
The Beginning
01
The Beginning



Every pixel I craft has a purpose. My journey started with a love for psychology, which naturally led me to design and technology. Understanding human behavior helps me create designs that are not just beautiful but also intuitive and functional. With a strong foundation in both design and development, I focus on creating user-centered experiences that are meaningful and impactful.
Every pixel I craft has a purpose. My journey started with a love for psychology, which naturally led me to design and technology. Understanding human behavior helps me create designs that are not just beautiful but also intuitive and functional. With a strong foundation in both design and development, I focus on creating user-centered experiences that are meaningful and impactful.
02
Core Values
02
Core Values
02
Core Values
02
Core Values
Purpose-Driven Design
Crafting every pixel with intention and clarity.
Accessibility
Designing inclusively, ensuring all users can engage.
Continuous Learning
Always evolving, adapting, and innovating.
User-Centered
Prioritizing the needs and experiences of users.
03
Design Philosophy
03
Design Philosophy
03
Design Philosophy
03
Design Philosophy
My design philosophy centers around the intersection of business goals, technological possibilities, and user needs.
I believe that successful design emerges when these three elements align perfectly.
By ensuring every decision serves a clear purpose, meets user needs, and leverages the best technology available, I strive to create products that are not only functional but also meaningful and impactful.
04
My Experience
04
My Experience
Web Designer at EZshopnet
August 2012 - April 2018
Designed and coded custom e-commerce websites with integrated CRM systems, enhancing user experience and streamlining customer management processes.
closely with marketing and sales teams to align web design strategies with business goals, enhancing overall site performance and conversion rates.
Developed and maintained seamless interactions between websites and CRM platforms, enabling automated customer data synchronization and improving sales and marketing efficiency.
Web Designer at EZshopnet
August 2012 - April 2018
Designed and coded custom e-commerce websites with integrated CRM systems, enhancing user experience and streamlining customer management processes.
closely with marketing and sales teams to align web design strategies with business goals, enhancing overall site performance and conversion rates.
Developed and maintained seamless interactions between websites and CRM platforms, enabling automated customer data synchronization and improving sales and marketing efficiency.
UX Designer & Developer at Wello
October 2020 - October 2021
Spearheaded the complete UX/UI overhaul of the Wello platform, enhancing both the patient and staff portals.
Increased consultation completion rates by 20% through the implementation of an automated scheduling system.
Created a robust design system that streamlined component development, improving consistency and efficiency across the platform.
UX Designer & Developer at Wello
October 2020 - October 2021
Spearheaded the complete UX/UI overhaul of the Wello platform, enhancing both the patient and staff portals.
Increased consultation completion rates by 20% through the implementation of an automated scheduling system.
Created a robust design system that streamlined component development, improving consistency and efficiency across the platform.
UX Designer & Developer at MentorcliQ
November 2021 - July 2024
Redesigned the user onboarding experience, reducing the time to onboard by 30% and improving user satisfaction scores.
Developed comprehensive brand strategies and visual identities for clients.
Conducted usability testing sessions that directly informed iterative design improvements, enhancing the overall user experience.
UX Designer & Developer at MentorcliQ
November 2021 - July 2024
Redesigned the user onboarding experience, reducing the time to onboard by 30% and improving user satisfaction scores.
Developed comprehensive brand strategies and visual identities for clients.
Conducted usability testing sessions that directly informed iterative design improvements, enhancing the overall user experience.
UX Consultant at Cadencia
April 2018 - Present
Led the design and development of high-performance websites using Next.js, focusing on scalability and seamless user experiences.
Provided consultation on integrating AI automation to enhance business processes, improving operational efficiency and decision-making.
Worked closely with clients to tailor web solutions that aligned with their business goals, leveraging advanced web technologies and automation strategies for maximum impact.
UX Consultant at Cadencia
April 2018 - Present
Led the design and development of high-performance websites using Next.js, focusing on scalability and seamless user experiences.
Provided consultation on integrating AI automation to enhance business processes, improving operational efficiency and decision-making.
Worked closely with clients to tailor web solutions that aligned with their business goals, leveraging advanced web technologies and automation strategies for maximum impact.
05
My Projects
05
My Projects
05
My Projects
05
My Projects
Building the Wello Design System: A Unified Approach
Led the development of the Wello Design System for the MRP project. Adopted a component-based approach with React, utilizing an 8pt grid and Figma variants, fostering cross-functional collaboration and streamlined development.
View Project


Building the Wello Design System: A Unified Approach
Led the development of the Wello Design System for the MRP project. Adopted a component-based approach with React, utilizing an 8pt grid and Figma variants, fostering cross-functional collaboration and streamlined development.
View Project
Reinventing Wello: Elevating Telemedicine with UX Research
Redesigned Wello’s platform using UX research, design thinking, and prototyping. Introduced an automated scheduling system and a comprehensive design system, enhancing user engagement and system scalability.
View Project


Reinventing Wello: Elevating Telemedicine with UX Research
Redesigned Wello’s platform using UX research, design thinking, and prototyping. Introduced an automated scheduling system and a comprehensive design system, enhancing user engagement and system scalability.
View Project
Let's Get in Touch
Whether you have a project in mind, a question, or just want to connect, I'd love to hear from you. Let's create something amazing together!
Let's Get in Touch
Whether you have a project in mind, a question, or just want to connect, I'd love to hear from you.
Let's create something amazing together!
Let's Get in Touch
Whether you have a project in mind, a question, or just want to connect, I'd love to hear from you. Let's create something amazing together!